Marketing Books
I want to know exactly how books are marketed. I know that every best seller that I have ever bought was totally due to word of mouth. This cannot be the only marketing that they use for books. I do not really see commercials for books or anything like that, so what do they do? I know it would be big business if you got the book that you were marketing into Oprah’s book club or something, but I imagine that is pretty hard. How do they do it?